Pierce Mattie Public Relations Beauty Fashion luxury lifestyle PR firm in New York, Los Angeles and Atlanta

As the leader in lifestyle public relations, Pierce Mattie PR specializes in developing publicity campaigns for beauty, cosmetic, fashion, home furnishing, and health conscious clients utilizing a fusion of public relations, viral marketing, cross promotions, exciting events, product placement, and web site publicity. With offices in Los Angeles, New York and Atlanta Pierce Mattie PR is strategically entrenched in three of the largest media and entertainment centers in the world to do one thing: to reach people for our clients. Pierce Mattie publicizes the labels of emerging fashion/beauty brands as well as established fashion designers. The management of Pierce Mattie PR and its team of Brand Advocates have potent connections with consumer and trade fashion/beauty/luxury, accessories, style, home decor and market editors at top magazines, newspapers, blogging communities and web sites worldwide. Our Los Angeles office has substantial collaborative relationships with top talk show producers and celebrity management firms.

And not only the consumer has changed. The lifestyle categories have become so cluttered and competitive over the past five years that it has become crucial to brand survival to differentiate your brands and to break through the clutter with highly creative, awareness-generating and buzz-building public relations programs. That means you can no longer rely on the cookie-cutter shotgun approach that many agencies provide. Some of the type of work we do includes: o Generating brand awareness o Differentiating brands o Building word-of-mouth buzz o Opinion leader development o Conditioning the market (pre-launch) o Product launches o Maintaining marketing momentum o Increasing brand loyalty o Building relationships with your consumers o Revitalizing a brand o Brand “culting” o Cause marketing o Grassroots events o Ethnic marketing o Marketing strategy

Services and practices that get results

Forget wanna-be branding "science" and marketing methodology babble. The new consumers of today demand services that reach them and relate to them. We think differently because we have to.

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We offer traditional and non-traditional PR services - because we embrace change rather than fear it, and change gets results.

Traditional Services:

• Media Placement
• National Press Tours
• Reputation Management
• Special Events
• Press Releases
• Tradeshow Consultation
• Celebrity Endorsements
• Media Training
• Message Development
• Brand Repositioning
• Brand Revitalization
• Research

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Our Practices

• Women's Fashion
• Men's Fashion
• Footwear
• Accessories
• Jewelry
• Beauty
• Cosmetics
• Cosmeceuticals
• Fragrance
• Fitness & Sports
• Health & Lifestyle
• Spa & Wellness
• Home Furnishings

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For more details on how to get more
publicity for your brand, call 212.243.1431
or contact a via email.

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