Fashion PR division of Pierce Mattie Public Relations, A Fashion Public Relations. Fashion publicity, promotion marketing firm

Mathias Lauridsen hails from Denmark and is currently one of the most in demand male models of the moment. This uber gorgeous model with his piercing blue-green eyes has mastered all aspects of modeling in just a short period of time: runway, editorials and campaigns. This makes him the most diverse and most marketable than his male model counterparts.

Lauridsen was discovered in 2003 on the streets of Copenhagen and immediately did some modeling for a few local magazines. It was when he modeled for a Jil Sander campaign that other major brands took notice and within two years his face has been a part of campaigns for Christian Dior, Hermes, Calvin Klein, Marc Jacobs, Perry Ellis, DKNY, Lacoste, Kenzo, Tommy Hilfiger, Hugo Boss, and Gucci.

It’s Lauridsen’s boyish charm and small scar on his cheek that has given him the appearance of rugged naivety. He’s walked the runway for Fashion Week many times and leaves fashion editors swooning in their seats. The rumor that he is shy has created an aura of mysteriousness and intrigue that has commanded the attention of fashion brands and designers across the globe.