Pinko, the young Italian trend-wear fashion brand for women, has announced Mariah Carey as the spokesmodel for their brand. Pinko was established in the late 80’s as a spin-off from CISCONF and has increased in popularity in the last 4 years. Mariah Carey says to have found the fashion brand while working in Italy and fell in love with their clothing. When she was approached by Pinko to be their spokesmodel, she gladly accepted.
Mariah Carey is almost unrecognizable on their website. I’m so used to seeing her in less than flattering clothing and pastel colored makeup that I was taken aback by how stunning and gorgeous she looks. When on the site descriptive words to illustrate the brand flash before your eyes: Glamour, Lifestyle, Irony, Sensuality and Seduction. All of these words can easily be related to Carey, as well.
Pinko has 410 retail stores in Italy, including 60 single brand shops, 100 corner stores, 250 multi-brand stores and 210 overseas sales points. While you can shop Pinko online, unfortunately the US in not included among the Countries that one can shop from. So for now, we can stand in awe of their very cool, very chic collection.