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October 12, 2005

iPod Pumps Up

Today Apple Computer Inc. Chief Executive Steve Jobs announced a new version of the best-selling iPod that, in addition to playing music, will also show videos. Riding the tailcoats of this announcement is the new pink nano that comes pre-loaded with Madonna songs, making it the first iPod product to be linked with a singer since the U2 limited series black iPod.

The new video iPod will have a 2 ½” color screen, allowing for clear, bold graphics. Since iPod launched in 2001, more than 28.2 million units have been sold. One million of this total comes from the nano, all of which were sold since the launch last month.

At present, iPod accounts for more than 70 percent of the market for digital players. As Apple’s stocks continue to climb in value, other companies are cashing in on the success by launching an array of accessories including special headphones and portable speakers. One of the most unique accessories for iPod is a new fitness program called PumpPod; a collection of more than 40 workouts in JPEG formatted images that are downloaded to your image-ready iPod, along with Treo, Tungsten, Zire, etc.

The brainchild of Craig Schlossberg, a pioneering software engineer, and Declan Condron, an exclusive New York personal trainer, PumpPod is different than other programs as it gives you step-by-step instructions and images instead of just audio explanations. The best part is you can listen to your music while you workout, and with dozens of programs already launched and dozens more in development, you’ll never get bored. It’s like having an iPod on steroids.

To read more about iPod's announcements, click here.

Posted by Lance Buckley at October 12, 2005 05:51 PM

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