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July 29, 2005
YAMUNA Supports NIKE FREE Footwear
We, as sneaker consumers, have been convinced that with the right air pockets, extra padding or fancy shock absorbers, we can magically jump higher, run faster and perform better. But it would be wrong to give all the credit to our footwear when our feet trapped inside are what really make the magic happen. According to Yamuna Zake, best-selling author and creator of Yamuna Body Rolling/Foot Fitness, “Too many seemingly fit and toned athletes are neglecting their feet and seeing consequences as a result.” That’s why after years spent experimenting in the Nike Sports Research Lab, Nike has come out with a shoe that goes hand in hand, or foot in foot, with Yamuna’s philosophy, which has evolved from more than two decades of experience, during which Yamuna has healed tens of thousands of athletes. Yamuna adds, “NIKE FREE provides maximum movement in your feet, which increases muscle tone and flexibility.”
Yamuna, Foot and Fitness Expert, Tells us the Benefits of Going Free:
A bare foot that is educated can distribute pressure over a greater area, therefore reducing the stress on the legs and creating better body alignment.
Our foot muscles are at the end of a muscle chain which begins at the thigh. Locking feet up in shoes limits the full range of motion of our leg muscles, cutting off our range of motion and disrupting the muscle chain.
There are more bones in our feet than in any other part of the body. All of these tiny bones allow the foot to move freely from the heel all the way to the ball of the foot. Most footwear prevents the wearer from stimulating these bones which decreases range of motion and results in other joints (i.e. knees and hips) in your body absorbing excess pressure, causing them to wear out.
Barefoot training leads to stronger feet, which leads to a stronger body that enhances natural movement and agility.
About Nike Free
Yamuna Zake has been at the forefront of foot fitness with best-selling books and a series of customized, patent-pending foot exercises that implement Foot Savers and Foot Wakers, two powerful tools designed by Yamuna to improve foot function and prevent restrictions in the feet. Nike, a company long founded on the idea that extra cushion and “fad” air pockets help protect the feet, is now in tune with Yamuna’s philosophy, and the company was quick to rethink their whole footwear design by introducing the highly flexible Nike Free outsole.
The deep segmented grooves in the Nike Free design allow the foot to move naturally, mimicking the pressure patterns of a barefoot landing. The forefoot area allows the toes to flex and extend so they can grip the ground with their natural control. According to Yamuna, “this action leads to well-developed foot muscles and strong arches that are essential to supporting the rest of your body.” With Nike Free, your foot controls the shoe, not the other way around. With this new foundation of strength, the rest of your body becomes healthier, improving your overall range of motion and flexibility.
About Yamuna
Yamuna Zake, the director of Yamuna Studios and creator of Yamuna Body Logic, Yamuna Body Rolling and Yamuna Foot Fitness, is an innovator, body therapist and renowned teacher of the unique concepts that she developed to help her clients realize their maximum natural potential, freeing restrictions, easing pain and improving performance. With 25 years of experience as a yoga practitioner and teacher, Yamuna' s light touch and easy manner guide you to strength and fitness with a unique addition to the typical routine - a small inflatable ball. Realign your spine and joints, relieve pain and muscle tension and experience a unique workout and self-directed lifelong wellness.
Posted by Lance Buckley at July 29, 2005 10:22 AM
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