If you watched the second two-hour premiere of 24 last night you'll know why Los Angele's is stocking up on Clarins Expertise 3P. It's a new plant-based mist that is said to shield your skin from electromagnetic waves and daily environmental pollution by reinforcing the skin’s natural barrier, protecting against free radicals and increasing cellular energy. Since this product only launched this month I have yet to use it, however I did a lot of searching online to see what others have been saying about it. It appears that there is some debate over whether this is hype or a true plausible product.
While many beauty Bloggers seem thrilled with such a product coming out on the market, it seems that those in the tech world find it laughable. Engadget made a stab at it and a commenter on Yahoo Tech cited the National Toxic Encephalopathy Foundation as one who exposes the truth on Clarins. Pierce wrote about the NTEF, a client of Russ Fons PR, back in October when they issued a press release bashing Clarins.
As I get sent products to review often, one thing I have been seeing more of is shielding lotions. So the concept of a shielding mist is really not that far fetched. A few commenters on Engadget brought up a good point and one that I agree with. Shielding products appear to work in the same way sunscreen is meant to work; blocking out what is bad for your skin and letting the good pass through. Our president loves the idea and placed his order last week and made it his pick for the week. I’m not sure why the idea of a shielding mist is that hard to grasp. As we come to know what affects our skin, doctors and scientists are able to move forward in finding ways to protect it. While the FDA does not regulate the cosmetics and skin care industry, it certainly polices itself. Many companies do their own laboratory research to create products that deliver a solution to a skin care issue. I’m sure Clarins did a substantial amount of research to produce a product that delivers on its promise.
If you have tried this product, let us know what you thought of it.
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Comments (1)
Hi Pierce,
it is good you mentioned the sun screen protection principle. Maybe 5 - 7 years ago nobody could imagine that UV-A radiation was harmful to the skin because of the direct dose effect comparison to shorter wavelenght UV-B radiation.
Today, everyone, especially the dermatologists know and agree, that UVA causes multiple effects on skin ageing and loss of elasticity.
And both UVA and UVB increase the amount of dangerous free radicals in the skin.
If Clarins has found the scientific key to shield against negative effects of electromagnetic waves (I say if?) it might be a very first step of a new understanding.
And maybe in 5 or 7 years every dermatologist will ask you about your radiation environment and give you a serious EPF (ElectroProtectionFactor) 30 or more product? Who knows?
cheers
Posted by
protector |
January 18, 2007 10:03 AM
Posted on January 18, 2007 10:03