Pierce Mattie Public Relations New York & Los Angeles

FHM is one of the fastest growing men's magazines in both the US and UK. Is it the hard-hitting feature stories? Maybe it’s the book reviews? No! FHM has figured out what young men [everywhere] want to read about most…SEX! And come July, the US version will raise temperatures, and the stakes for men’s magazines, by featuring a porn star on the cover.

Earlier this year, the UK version of FHM scored big when they put popular adult film star Tera Patrick on the cover. The sexy spread helped make the issue one of their bestselling ever and pushed them to feature Patrick on the US cover for the month of July. As if that wasn't enough good news, Tera's husband Evan says, “FHM Executive Editor Sam Barclay said it is not only the sexiest and best looking FHM covers ever, but it's one of the most arresting images Sam has ever seen in his life.”

We’ll have to wait and see if FHM can reach the same climax again in the States. My guess is that they have plenty of stamina for a second go with Tera.