Pierce Mattie Public Relations New York & Los Angeles

M-A-C VIVA GLAM spokesperson Pamela Anderson created a stir when she took the party by storm, escorted by M-A-C Global President John Demsey and Global General Manager Peter Lichtenthal. Other celebrities in attendance included Helena Christensen, Natalia Vodianova, Justin Portman, Angie Harmon, Fabiola Beracasa, Phillip Bloch, Serena Bass, Nina Clemente, Luigi Tadini, Sante D'Orazio, Ric Pipino, Heatherette, Vivienne Tam, Genevieve Jones, Stephen Knoll, Patrick McDonald, Fern Mallis, Jay McCarrol, Caroline Weinberg, Irina Pantaeva, Dayssi Olarte de Kanavos, William Lauder, Sam Shaffer, Ann Slater, Esteban Cortazar, Anouck Lepere, MJ Diehl and Roman Milisic, Alli Hilfiger, Tinsley Mortimer, Colin and Elizabeth Callender, Robert Verdi, Theodora Richards and Suzanne Bartsch. Celebrity DJs Colleen Shannon and Tamara Sky, two of LA's hottest DJs energized the crowded, styled in sexy, Asian-chic ensembles.

M-A-C Chinese Dress, a unique, live gallery exhibition, is a celebration and reinterpretation of the classic Qi Pao garment. M-A-C filters the Qi Pao through its renowned artistry and renegade spirit. The result is 12 highly inventive and creative interpretations on the Qi Pao and iconic Chinese cultural motifs, including designs by Zac Posen, Heatherette and Vivienne Tam, each composed entirely of M-A-C makeup products on gorgeous live models. M-A-C Director of Makeup Artistry Nadine Luke created the balance of the Qi Pao designs, and will lead a team of more than 50 M-A-C artists in creating the intricately detailed looks on the model's nude bodies. The body designs are accessorized by breath-taking hats from renowned millenary designer Stephen Jones; many of the bodies receive a glamorous dose of sparkle and shine with Swarovski crystals.

"I love the human body, it's so much fun to enhance and abstract it," says Zac Posen, "The painting was inspired by the constellation embroidery from our Spring 2006 Collection. It's architectural and anatomical." For Vivienne Tam, "the dress design embodies the drama and mystery of the Chinese Opera." Heatherette designers Richie Rich & Traver Rains were thrilled to be involved. They explained, "We have always been drawn to the magic of Chinese culture. Using brilliant colors that explode though the patterns, fused with the Heatherette sensibility and the spirit of M-A-C, this project was a dream come true."

The Qi Pao was developed in the 17th century and has Qi Pao evolved over the centuries into the elegant silk dress we see today, often in sumptuous and vibrant colors with elaborate embroidery. Chinese women still wear the Qi Pao, also known as a Cheongsam, in traditional and formal occasions. Timeless in its design, many modern fashion designers continue to be inspired by the classic shape of the Qi Pao - at once both sensual and demure.
M-A-C Cosmetics, the professional makeup company and makeup artist brand M-A-C is sold in over 60 countries around the world. One of the most influential and popular forces in contemporary cosmetics, M-A-C - Make-up Art Cosmetics - was created in 1985 to support the special needs of professional makeup artists - a collection of colours, products and tools that meet the demanding lighting and studio conditions under which the pros work. The M-A-C PRO Team of professional makeup artists are the voice, spirit and living embodiment of M-A-C products and culture. M-A-C is for all races, all sexes, all ages. Attitudinally hip, artfully irreverent, dedicated fully to the art of self-decoration and the realization of the individual, the M-A-C attitude is best expressed by our artists, seen and felt in our stores and accessed through our Web site, www.maccosmetics.com.