Pierce Mattie Speaks Up

Why Should Anyone Care About the Internet of Things?

The Internet of Things looks to take the Internet of Machines one giant leap further. To the point where an insulin pump could respond to remote commands aimed at managing...

Pierce Mattie Communications Adds New Talent to Beauty Division

Pierce Mattie Communications, a public relations agency known for its strategic approach and expertise in the beauty, fashion, health, fitness, home and lifestyle sectors, continues to add seasoned talent to...
By Serge Gurin|Corporate

New Labeling Laws Have Meat Industry Up in Arms

In case you haven’t already, forget about Europe’s horsemeat problem. The U.S. has troubles of its own. Groups like the National Cattlemen’s Association don’t want you to know what country...

Social Media and Publicity Power

If leveraging the power of Twitter and Facebook seems like a necessary evil – and your customers seem to view it that way, as well -- you’re not alone. Since...

Dressed Up for the Tonys, and Still a Long Ways to Go

Why did 2013 Tony Award winner Andrea Martin, barely ten seconds into her thank-yous, make a point to say, “Carmen Marc Valvo gave me this dress — nobody else would....

Ten Brands Predicted to Be Extinct by 2014

Every year, 24/7 Wall St., an online financial news and opinion site, IDs 10 brands that are predicted to disappear in the United States before the end of the next...

All’s Fair in Love and Chocolate?

The concept of labeling products as fairly traded – where fair prices are paid for all ingredients, especially to suppliers in developing countries -- would seem to be a concept...

What’s Good for the Gander Might Work for the Goose

Certain men’s products prove suitable for women’s use, according to the good folks at InStyle magazine. And the stylistas don't mean pills that could send women to the ER after...

Packaged-Goods Offers Your Phone Can’t Refuse

The Consumer Packaged Goods (CPG) industry tries very hard to let you know just how necessary its products are to your life. These days, though, golden-glow, soft-focus TV spots about...

Microsoft Banks on Xbox One as More than Just a Game System

With the recent announcement concerning its latest gaming machine, Xbox One, Microsoft seems to be after one thing and one thing only: To become the major go-to device in your...