Pierce Mattie Speaks Up

Can Twitter Swing the Presidential Election?

With the Presidential candidates both using Twitter to speak to their constituents, Pierce Mattie Communications takes a look at the successes and failures of each, as well as what it...
By Serge Gurin|Social Media

Using Twitter to Spread News

When it comes to how you share press releases or articles, where do you turn for immediate distribution? For many, the answer now includes Twitter. Viewing Twitter as just a...
By Shannon Smyth|Social Media

Sandra Lee Launches New Print Magazine

Over the past several years, many print magazines have folded, while existing ones have reduced their issue run. This decline may be abating....
By Joshua Blaylock|Lifestyle

US Beauty PR: Photoshop Use Banned in Wrinkle Cream Marketing

We've heard the buzzing about L'Oreal ads being banned in the U.K. due to photo manipulation. Now in the US, the National Advertising Division, has banned photo manipulation in beauty...
By Sonya Hartland|Beauty & Health, Marketing

Is Social Media Ruining Brand Consumption? Generation Discount

There is little debate that social media has irrevocably shifted brand consumption and consumer expectations. This seismic shift has both benefited and challenged brands across the board....
By Roman Iakoubtchik|Social Media

Pierce Mattie Communications Launches New Website

After countless hours of thoughtful deliberation, angst to make a teenager proud and hair pulling that left us denuded, Pierce Mattie Communications finally has launched its new, improved, sexy and...
By Serge Gurin|Corporate