Parabens: To Avoid or Not To Avoid?
The debate between natural preservatives versus chemical preservatives has only intensified in the past few years, as more and more studies have shown that parabens, chemical preservatives used widely in...
How the Election Proved the Importance of Face Time
The 2012 election was one for the history books; most, if not the entire country, were hanging on by the edge of their seats on election night as the tallied...
Alexander McQueen: The Life and the Legacy
Newly released read on the late British fashion designer and couturier, Lee Alexander McQueen, is looking to be a top-pick this season....
Retail Spending & Shopping Forecast For Holiday 2012
Many are ready to celebrate the holidays and spend slightly more than they did in 2011. Here’s how we predict consumers will be shopping this year....
Fashion Industry Top Blogs: Style Feed by Susie Bubble & William Oliver
Veteran fashion blogger and freelance writer, Susie Lau of Style Bubble, has collaborated with fellow freelance writer, William Oliver, to publish Style Feed: The World’s Top Fashion Blogs....
Can Twitter Swing the Presidential Election?
With the Presidential candidates both using Twitter to speak to their constituents, Pierce Mattie Communications takes a look at the successes and failures of each, as well as what it...
Using Twitter to Spread News
When it comes to how you share press releases or articles, where do you turn for immediate distribution? For many, the answer now includes Twitter. Viewing Twitter as just a...
Sandra Lee Launches New Print Magazine
Over the past several years, many print magazines have folded, while existing ones have reduced their issue run. This decline may be abating....
US Beauty PR: Photoshop Use Banned in Wrinkle Cream Marketing
We've heard the buzzing about L'Oreal ads being banned in the U.K. due to photo manipulation. Now in the US, the National Advertising Division, has banned photo manipulation in beauty...
Is Social Media Ruining Brand Consumption? Generation Discount
There is little debate that social media has irrevocably shifted brand consumption and consumer expectations. This seismic shift has both benefited and challenged brands across the board....