Pierce Mattie Speaks Up

Hey Dude, Have You Seen My Men’s Grooming Kit?

It’s no secret that the famous, flawless females we see in magazines, on television and at awards shows have a team of expert beautifiers working behind the scenes to create...

Social Media Trends for 2013

This next year will be more of the same, from localization to websites that rise to the call of “me funding;” in 2013 look for the emergence of new and...

Shark Tank Teaches Effective Strategies for Pitching Your Business

The dynamics of the sharks are engaging, but even more captivating are the entrepreneurs and the way they make their pitch to gain funding. Some are entertaining, some are over...

How to Communicate Brand Social Responsibility to Gen Y

Gen Y came of age at a time when corporate social responsibility was gaining wide spread traction. If social responsibility is part of your brand’s DNA, here are some tips...

Compromise Is Not a Dirty Word

To many it’s a dirty word, with opinions often held to be sacrosanct rather than points along a panorama of contiguous perspectives. And yet, an inability to compromise can result...

Sustainability in Cosmetic Packaging

Pierce Mattie Communications caught up with Kelly Kovack of Brand Growth Management after her seminar “Discover the Packaging World” at Cosmoprof Asia....
By Joshua Blaylock|Branding, Interviews

Jewelry Trends for Autumn Winter

There is no shortage of glamorous jewelry pieces for the upcoming season. From classic clean lines to geometric patterns, there is a jewelry trend to fit everyone’s taste....

Tools to Simplify Your Social Media Management

As the popularity of social media continues to grow today, we are seeing a surge in social networks. Thankfully, there are numerous tools available to help you manage the growing...
By Roman Iakoubtchik|Social Media

Something Borrowed: Rented Goods Get Bigger & Broader for Consumers

To rent or to buy, that is the question that often conflicts us when standing with a big ticket item at a store. There is no doubt that we covet...

Communicating to the New Audience

In our business, we constantly remind our clients to be cogent, relevant and succinct in every form of communication. According to a Pew Study, attention span has radically diminished, with...